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Let’s say that a vacuum cleaner salesman has a website that he wants to promote. He might pay $3 for each click to his link. When a customer clicks on the link and buys something on his website or in his physical retail store, that salesman will make a sizable profit. In other words, it only cost $3 to get someone to buy a vacuum cleaner that might be worth hundreds of dollars.Let’s say that a vacuum cleaner salesman has a website that he wants to promote. He might pay $3 for each click to his link. When a customer clicks on the link and buys something on his website or in his physical retail store, that salesman will make a sizable profit. In other words, it only cost $3 to get someone to buy a vacuum cleaner that might be worth hundreds of dollars.
With PPC, people can spend as much or as little as they want to get their content visible online. Best of all, people can create limits as to how much money they will spend every day, week or month on PPC efforts. This ensures that one’s content will only cost a certain amount of money to promote. An ad will go offline when the monetary limit is reached, but what matters is that a business will have spread the word about something without having to spend lots of effort in the process.
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